Don't Miss The 'My General Store' Pop-Up This Weekend

Melbournians, you’ve got one day only to have an IRL try on of these Australian made designs in natural fabrics.

Miriam McGarry
15th of March 2019

A combination of Japanese and Italian natural fabrics, paired with local design and manufacturing, has resulted in a devout following for online brand My General Store. If you’ve been hankering to get your hands on some tactile linen and soft cotton threads, then Saturday, March 16th is your chance.

My General Store’s aesthetic as ‘simple shapes in good quality natural fabrics that can be worn time and time again,’ as owner Michelle Glew-Ross puts it. Her considered brand is driven by a desire to consume less and celebrate quality over quantity. And so carefully-selected fabrics are converted into timeless garments in Michelle’s Sydney atelier. ‘We work very closely with our makers, cutters and pattern makers, who are some of the best in the industry,’ she highlights.

The predominantly online brands’ Pop-Up store series has emerged from Michelle’s keenness to meet with customers and her love of travelling and sharing the clothing range. If you are unable to get to Melbourne this time around, fear not – check online for roaming events in the near future!

My General StoreMelbourne Pop Up
Saturday March 16th
10am – 6pm
The Apartment by Great Dane Furniture
157 Argyle Street
Fitzroy, VIC
(Access via first laneway on the corner of Napier and Argyle Streets)

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