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Melbourne's Must-See Industrial-Luxe Showroom


After delighting the design community in Sydney, StylecraftHOME has expanded to a new Melbourne showroom in Flinders Lane. With a HASSELL designed fit-out, this new store, stocking residential furniture, lighting and accessories, is a real show-stopper!

If, like us, you’re unable to jet to Europe to escape the Melbourne winter, the luxe/industrial vibe of StylecraftHOME’s showroom might just be enough to momentarily transport you into a refined European courtyard, complete with aged copper arches, brass bannisters and cascading greenery.

18th July, 2018

StylecraftHOME has expanded their luxury offering to Melbourne. Photo – Nicole England.

The industrial-inspired showroom is located in Flinders Lane. Photo – Nicole England.

It featured a HASSELL designed fit-out. Photo – Nicole England.

StylecraftHOME opened on June 22nd. Photo – Nicole England.

Inside the luxe industrial showroom. Photo – Nicole England.

Residential furniture, lighting and accessories are on offer. Photo – Nicole England.

The showroom is designed to feel like a home. Photo – Nicole England.

The aesthetic draws strongly upon European influences. Photo – Nicole England.

Visitors are encouraged to moving through the space in a manner similar to experiencing the different rooms of a house. Photo – Nicole England.

Photo – Nicole England.

Photo – Nicole England.

Photo – Nicole England.

Lucy Feagins
Wednesday 18th July 2018

Stylecraft have long been providers of the best in contemporary design for commercial spaces, and in 2017 the company branched out to offer a finely curated selection of residential pieces, in their Sydney-based showroom. Following the success of this venture, the brand has now opened a residential showroom in Melbourne’s beloved Flinders Lane.

StylecraftHOME enlisted award-winning design firm HASSELL for the showroom fit-out, who translated the blush-toned Sydney reference into a luxe/industrial Melbourne look! The aesthetic also draws strongly upon European influences – a golden bannister heralds the ascent between the ground level and second floor, with copper arches encircling the portico space. The bannisters are laden with leafy foliage, and terrazzo floors invoke a very continental scene!

StylecraftHOME describes how the lighting is deliberately theatrical to ‘create an enchanting and sensory experience, with vantage points and hidden areas that unfold throughout the space.’ The showroom is also designed to feel like a home, with visitors moving through in a manner similar to experiencing the different rooms of a house. Mid-tour you can take a seat on a Tacchini Face-to-Face sofa, or Sesann armchair!

The kitchen is the heart of a home, and this is also true in the StylecraftHOME, where it provides a space for meetings. Meanwhile, the library is used by consultants to work with clients on upholstery and fabric selections – sink into some Japanese and Scandinavian inspired Ritzwell furniture, and design your dream home!

StylecraftHOME Melbourne Showroom
145-149 Flinders Lane
Melbourne, Victoria

Opening Hours
Monday to Friday 8:30am – 5pm
Saturday 10am-4pm

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