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TDF Talks With Stylist + Designer Simone Haag


WELL, we can’t quite believe it, we’re up to our seventh TDF Talks episode!

Earlier this month, I popped by the stunning Ringwood home of in-demand stylist and designer Simone Haag. After swooning over her home (and new extension!) and getting a selfie with Tank, Sim and I chatted about seizing every opportunity, learning from the best, and why she would never apply for an advertised job.

This podcast episode is live NOW – find us on Apple Podcasts, or listen below.

28th May, 2018

One of Simone’s recently completed projects – furniture selections, upholstery, artwork and lighting curated by Simone Haag. Photo –  Mark Roper

Simone Haag is the queen of the career change. Seriously! Her path to styling and design wasn’t straightforward – but boy, it is entertaining.

Simone originally studied business, but a passion for snowboarding took her from the snowfields of Mt. Buller, to Canada, then France, then to the boutique hotel scene in London, before touring the best surf spots on a boat owned by one of Australia’s best-known surf brands, and finally – believe it or not – a stint working on private jets! (We told you it was entertaining!).

Fast forward to today, and Simone has found her calling in the world of design, with her own small studio in Collingwood. Simone and her team fill a special niche in Melbourne’s interiors scene, offering clients a personalised service sourcing the most amazing and unique furniture, art, objects and lighting to complete (or transform) their home.

So, how did Sim go from the snowfields of Chamonix, to decking out some of the fanciest homes in Melbourne? You’ll have to listen to the podcast to find out!

Links + Further Reading

This marks our seventh ep! You can listen to more podcasts here.

Check out Simone Haag’s website and Instagram to see more of her beautiful styling and design projects.

Like our episode 4 interviewee, David Flack, Simone gained formative experience at Hecker Phelan Guthrie(today Hecker Guthrie), where she started out as a receptionist.

Simone and Rhys Haag’s Ringwood home created mania when we featured it on TDF back in 2013.

More recently, we took a tour of Simone and Rhys’ Phillip Island beach house.

The go-getter worked a slew of awe-inspiring jobs in her seven years abroad, including at London’s The Sanderson Hotel.

We talked balancing family and business with Simone for our Family column late last year.

On the web, she’s always checking out Coming Soon New York.

The last thing she purchased online was the fruit delivery service from Biviano

Her favourite sofa is the Soriana Sofa by Tobia Scarpa.

You can follow TDF on Instagram here.

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The Design Files acknowledge the Traditional Custodians of the lands on which we work, the Wurundjeri people of the Kulin Nation. We pay our respects to Elders past and present.

First Nations artists, designers, makers, and creative business owners are encouraged to submit their projects for coverage on The Design Files. Please email