Elevate Your Dad's Wardrobe This Father's Day With An Epic 20% Off Seed Heritage!

Father's Day Favourites

Father’s Day really is the perfect opportunity to help your dad update his wardrobe and home – and Seed Heritage is a trusted go-to for essential (but elevated) staples in both categories!

The beloved Australian retailer is offering 20% off our Father’s Day Favourites edit, featuring a collection of the best gifts for dad, from their relaxed yet stylish menswear and homeware ranges. It’s always a good time for new tableware, and we’re betting some of his old tees have seen better days too…

Simply shop our picks below and enter the code TDF20 at the checkout!

18th August, 2022

From left to right: Seed Mens Linen Shirt in vintage white ($99.95). Seed Mens Linen Shirt in sand dune ($99.95). Seed Mens Linen Short in floral eucalyptus ($79.95). Seed Mens Linen Tee in eucalyptus ($49.95). Seed Mens Cotton Sweat in sand dune ($79.95). Seed Mens Cotton Sweat in eucalyptus ($79.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli.

Mens Linen Shirt | Sand Dune

Seed / $99.95

Mens Linen Tee | Eucalyptus

Seed / $49.95

Mens Linen Shirt | Vintage White

Seed / $99.95

Mens Cotton Sweat | Eucalyptus

Seed / $77.95

Mens Linen Shirt | Sand Dune

Seed / $99.95

Mens Linen Tee | Eucalyptus

Seed / $49.95

Mens Linen Shirt | Vintage White

Seed / $99.95

Mens Cotton Sweat | Eucalyptus

Seed / $77.95

From left to right: Seed Striped Tea Towel in olive, set of 2, ($29.95). Seed Sera Bowl in grey fleck ($19.95). Seed Sera Salad Bowl in olive ($89.95). Seed Tate Mug Set ($49.95). Seed Sera Platter in grey fleck ($89.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli.

Tate Travel Cup | Grey Fleck

Seed / $34.95

Striped Tea Towel (set of 2) | Olive

Seed / $31.95

Tate Travel Cup | Grey Fleck

Seed / $34.95

Striped Tea Towel (set of 2) | Olive

Seed / $31.95

From left to right: Seed Tate Mug Set ($49.95). Seed Sera Platter in grey fleck ($89.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli

Tate Mug Set | Olive

Seed / $50.95

Sera Platter | Grey Fleck

Seed / $89.95

Tate Mug Set | Olive

Seed / $50.95

Sera Platter | Grey Fleck

Seed / $89.95

From left to right: Seed Sera Bowl in grey fleck ($19.95). Seed Tate Mug Set ($49.95). Seed Sera Platter in grey fleck ($89.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli

Lou Cereal Bowl | Stone

Seed / $18.95

Sera Platter | Olive

Seed / $89.95

Lou Cereal Bowl | Stone

Seed / $18.95

Sera Platter | Olive

Seed / $89.95

From top to bottom (left to right): Seed Sera Bowl in grey fleck ($19.95). Seed Tate Travel Cup ($34.95). Seed Sera Salad Bowl in olive ($89.95). Seed Tate Mug Set ($49.95). Seed Sera Platter in grey fleck ($89.95). Seed Sera Platter in olive ($89.95). Seed Striped Tea Towel, set of 2, ($29.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli

Sera Salad Bowl | Grey Fleck

Seed / $89.95

Sera Bowl | Olive

Seed / $19.95

Sera Salad Bowl | Grey Fleck

Seed / $89.95

Sera Bowl | Olive

Seed / $19.95

From left to right (top to bottom): Seed Mens Linen Shirt in vintage white ($99.95). Seed Mens Linen Shirt in sand dune ($99.95). Seed Mens Linen Tee in eucalyptus ($49.95). Seed Mens Cotton Sweat in sand dune ($79.95). Seed Mens Cotton Sweat in eucalyptus ($79.95). Seed Mens Linen Short in floral eucalyptus ($79.95). Seed Mens Stripe Short in eucalyptus ($69.95). Seed Mens Superga Sneakers ($99.95). Seed Cotton Stripe Bath Towel in ivory cream ($39.95). Thea Waffle Bath Towel in green ($49.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli.

Cotton Stripe Bath Towel | Ivory Cream

Seed / $39.95

Mens Cotton Sweat | Sand Dune

Seed / $79.95

Cotton Stripe Bath Towel | Ivory Cream

Seed / $39.95

Mens Cotton Sweat | Sand Dune

Seed / $79.95

From left to right: Seed Mens Cotton Sweat in sand dune ($79.95). Seed Mens Linen Short in floral eucalyptus ($79.95). Seed Mens Linen Shirt in sand dune ($99.95). Seed Mens Superga Sneakers ($99.95). Seed Mens Stripe Short in eucalyptus ($69.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli.

Superga Sneakers

Seed / $99.95

Mens Linen Short | Floral Eucalyptus

Seed / $79.95

Superga Sneakers

Seed / $99.95

Mens Linen Short | Floral Eucalyptus

Seed / $79.95

Textured Bath Mat | Charcoal

Seed / $49.95

Mens Stripe Shorts | Eucalyptus

Seed / $69.95

Mens Cotton Sweat | Eucalyptus

Seed / $77.95

Mens Linen Tee | Sand Dune

Seed / $49.95

Textured Bath Mat | Charcoal

Seed / $49.95

Mens Stripe Shorts | Eucalyptus

Seed / $69.95

Mens Cotton Sweat | Eucalyptus

Seed / $77.95

Mens Linen Tee | Sand Dune

Seed / $49.95

From left to right: Seed Tate Travel Cup ($34.95). Seed Striped Tea Towel in olive, set of 2, ($29.95). Seed Sera Bowl in grey fleck ($19.95). Seed Sera Salad Bowl in Olive ($89.95). Seed Tate Mug Set ($49.95). Seed Sera Platter in grey fleck ($89.95). Photo – Eve Wilson for The Design Files. Styling – Lucy Feagins. Art Direction – Annie Portelli.

Christina Karras

Thursday 18th August 2022

Giving dad socks and jocks for Father’s Day is a bit of a tradition, but we know you can do better!

Luckily, Seed Heritage has everything you need to level up your gift-giving efforts and dad’s personal style.

Even the most fashion-averse dads will be impressed with the brand’s classic Vintage White Linen Shirt that’s primed for relaxed weekend dressing, and you can’t go wrong with some new Linen Tees in beautiful natural tones of eucalyptus and sand dune. You can even pair them with the matching Eucalyptus Stripe Short and a Cotton Sweat for a complete tonal look just in time for spring.

Plus, everyone’s wardrobe needs a fresh pair of white sneakers, and we can’t go past the Superga Classic Laceup Sneaker. We mean it when we say they ‘go with everything’!

Seed’s new homewares line is also full of chic additions to help complete dad’s place. Little details like the Olive Striped Tea Towel and the Grey Fleck Sera Platter might not be things he’d think to buy himself, but sometimes those thoughtful, useful purchases make the best gifts. We’re firm believers that men need self-care too, so maybe the Cotton Stripe Bath Towel and some Textured Bath Mat might give him an excuse to indulge?

You can also round out his kitchen with the Grey Fleck Sera Bowl and Sera Salad Bowl to give him the smug satisfaction of knowing you have a complete set of matching tableware next time guests come round!

Seed Heritage Father’s Day offer:

20% off Seed Heritage online store until Sunday August 28, with a limit of one redemption per customer. Offer only valid for the TDF edit, and not in conjunction with any other offer.

USE CODE: DESIGNFILES20

Shop our edit of the best Father’s Day gifts from all Fathers Day Favourites brands here.