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The Seventies Reign Supreme In Sage x Clare's Latest Collection

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Fling a cushion or bedspread from the new Terra collection by Sage x Clare over your bed, and feel a summer zephyr radiate through the room.

This latest range is an American sunset, dripping in golden nostalgia, with a soft sprinkling of retro florals. The label’s founder and designer Phoebe Bell explains the inspiration and process behind creating these pieces, and how they radiate with ‘feel good vibes.’

27th February, 2019

The new Terra Collection by Sage x Clare. Photo – Armelle Habib, styling – Noël Coughlan and Alison Lewis.

Retro-luxe! Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

Texture and pattern overload. Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

Mid-century modern home, styled with mid-century sunset splash. Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

This collection is not afraid of colour! Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

American folk influences meets retro florals. Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

A retro sunset! Photo – Armelle Habib, styling – Noël Coughlan and Alison Lewis.

Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

Cushion stack. Photo – Armelle Habib, styling – Noël Coughlan and Alison Lewis.

Photo – Armelle Habib, styling – Noël Coughlan and Julia Green for Greenhouse Interiors.

The trade-mark Nudie Rudie bath mats are back. Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

A milkshake rainbow in the Terra Collection. Photo – Armelle Habib, styling – Julia Green and Noël Coughlan  Greenhouse Interiors.

Miriam McGarry
Wednesday 27th February 2019

‘Delicate embellishments bring together the traditional and the contemporary, delivering all the happy homeware feels’ – Phoebe Bell.

The latest collection from Sage x Clare is an ode to an American folky 1970’s, that combines retro florals with earthy hues. The collection’s distinctly ‘feel good’ vibes are enhanced through delicate embellishments, which ‘bring together the traditional and the contemporary, delivering all the happy homeware feels’ designer Phoebe Bell explains.

This joyful range is inspired by the raw beauty of the American desert, viewed through nostalgic rose coloured glasses. Phoebe describes how the colour palette for Terra is drawn from the ‘burnt hues of its stark landscape, and the deep blues and vibrant pinks of its ever-changing sky.’ This colour scheme helped guide the design of the pieces, which were influenced by mid-century references and iconic fashion styles from the era.

In addition to their ever-popular Nudie bath mats and series of linen bedding and cushions, Sage x Clare’s Terra collection introduces textural, hand-woven wall hangings with abstract cactus and rainbow motifs. Phoebe explains the importance of handwoven elements, which involved a lengthy process of design and production, including age-old craft techniques, and ‘plenty of trial and error’!

As summer draws to an end, keep the woozy sunset-drinks-on-the-deck feelings alive with Sage x Clare’s balmy Terra collection!

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