This website uses cookies to improve your experience navigating our site. By continuing to browse, you are agreeing to our use of cookies.

OK, I understand

Kids Fashion Finds


5th April, 2012
Lucy Feagins
Thursday 5th April 2012

Great fashion finds for girls - 1) Heavenly dress from Munster Kids, 2) Tassle Beanie from Country Road Kids, 3) Basik Leggings from Munster Kids, 3) Mixup Dress from Munster Kids, 5) Leggings from P.A.M X ESP no. 1, 6) Marabou Neckace from BIG by Fiona Scanlan, 7) Baggu Hot Pink backpack from Vincent2, 8) Heart Hands Crew Sweatshirt from Minti.

For someone without children I must say this week I am turning into some kind of unsuspecting expert on all things little. I have been doing lots of research and have uncovered SO MUCH CUTENESS... it's enough to make even the most hardened career girl seriously consider procreation. ;)

One thing I have learnt is that there is no shortage of excellent kids clothing on the market. If I read one more press release saying 'we couldn't find anything cute for our kids to wear so we made our own label' I may scream. There is SO MUCH awesome stuff for kids to wear.  I think we can safely say there is no longer a gap in the market, people.

We all know Europeans do a particularly great job of dressing their children.   There is no end to the gorgeous French and Italian kids clothing labels - so beautiful and so so pricey. It is little harder to uncover local labels producing awesome kidswear, but I have discovered some gems!

Some of the best Australian kids labels I have found are listed below... and their beautiful things are pictured here - girls up top, boys below. I am SERIOUSLY coveting one or two of these in grown-up sizes...! (That Munster Kids 'Heavenly' dress - HELLO! Amazing).

Munster Kids

Munster Kids was created by Sydney-siders Rich and Samantha Brown in 2005 - they now export to 12 countries across the world.  The label takes inspiration from the urban legend 'Mikey Munster' - the sharp toothed trouble maker that resides in every kid!   Having 3 boys of their own, Rich and Samantha are very familiar with this 'Mikey' character, and their boys provide constant inspiration for the line. In 2009 the range expanded with the launch of 'Missie Munster'. (Stockists listed here)


Minti is such a spunky range for girls, boys and babies, you MUST look at their Autumn/Winter campaign lookbook for far more cuteness than I could possibly include in these layouts!   Originally from NZ, but now based in Melbourne, the range is inspired by the simple ethos 'would we wear that if we were small?'. YES. Yes we would. (Online stockists listed here)

P.A.M x ESP no. 1

Cult Melbourne design team Perks & Mini need no introduction really... best known for their clothes for grown-ups, they also make a smaller range for little ones. They've just released a brand new kidswear range in collaboration with super cool US kids label ESP No. 1 ... with it's caveman-inspired campaign, it is wacky and brilliant in a 'I'm not quite sure about this but I think I like it' sort of way. (Stockists listed here)

Big by Fiona Scanlan

For a more pretty, less punky look for girls, it's Big by Fiona Scanlan.   You might recall we interviewed Fiona back here - such beautiful things, excellent fashion-forward colours and prints... Fiona always has her finger on the pulse! (Store locations here)

Country Road Kids

You REALLY cannot go past Country Road for the cutest kids wear, usually super reasonably priced... Like so much of this stuff it really does leave you wishing for everything in adult sizes.

And ANYTHING stocked at Kido in Sydney.

Got any other favourite local kids labels? Let me know!

Great fashion finds for boys - 1) Bread and Butter pant from Munster Kids, 2) Canary Anorak from Minti, 3) Blazers Cardigan from Munster Kids, 4) Corporal hat from Munster Kids, 5) Patch Cardigan from P.A.M X ESP no. 1, 6) T-shirt from P.A.M X ESP no. 1, 7) Cobalt daypack from Vincent2, 8) Skeletor Tee from Munster Kids.

The Design Files acknowledge the Traditional Custodians of the lands on which we work, the Wurundjeri people of the Kulin Nation. We pay our respects to Elders past and present.

First Nations artists, designers, makers, and creative business owners are encouraged to submit their projects for coverage on The Design Files. Please email