Kids Fashion Finds

by Lucy Feagins, Editor
Thursday 5th April 2012

Great fashion finds for girls – 1) Heavenly dress from Munster Kids, 2) Tassle Beanie from Country Road Kids, 3) Basik Leggings from Munster Kids, 3) Mixup Dress from Munster Kids, 5) Leggings from P.A.M X ESP no. 1, 6) Marabou Neckace from BIG by Fiona Scanlan, 7) Baggu Hot Pink backpack from Vincent2, 8) Heart Hands Crew Sweatshirt from Minti.

For someone without children I must say this week I am turning into some kind of unsuspecting expert on all things little. I have been doing lots of research and have uncovered SO MUCH CUTENESS… it’s enough to make even the most hardened career girl seriously consider procreation. ;)

One thing I have learnt is that there is no shortage of excellent kids clothing on the market. If I read one more press release saying ‘we couldn’t find anything cute for our kids to wear so we made our own label’ I may scream. There is SO MUCH awesome stuff for kids to wear.  I think we can safely say there is no longer a gap in the market, people.

We all know Europeans do a particularly great job of dressing their children.   There is no end to the gorgeous French and Italian kids clothing labels – so beautiful and so so pricey. It is little harder to uncover local labels producing awesome kidswear, but I have discovered some gems!

Some of the best Australian kids labels I have found are listed below… and their beautiful things are pictured here – girls up top, boys below. I am SERIOUSLY coveting one or two of these in grown-up sizes…! (That Munster Kids ‘Heavenly’ dress – HELLO! Amazing).

Munster Kids

Munster Kids was created by Sydney-siders Rich and Samantha Brown in 2005 – they now export to 12 countries across the world.  The label takes inspiration from the urban legend ‘Mikey Munster’ – the sharp toothed trouble maker that resides in every kid!   Having 3 boys of their own, Rich and Samantha are very familiar with this ‘Mikey’ character, and their boys provide constant inspiration for the line. In 2009 the range expanded with the launch of ‘Missie Munster’. (Stockists listed here)


Minti is such a spunky range for girls, boys and babies, you MUST look at their Autumn/Winter campaign lookbook for far more cuteness than I could possibly include in these layouts!   Originally from NZ, but now based in Melbourne, the range is inspired by the simple ethos ‘would we wear that if we were small?’. YES. Yes we would. (Online stockists listed here)

P.A.M x ESP no. 1

Cult Melbourne design team Perks & Mini need no introduction really… best known for their clothes for grown-ups, they also make a smaller range for little ones. They’ve just released a brand new kidswear range in collaboration with super cool US kids label ESP No. 1 … with it’s caveman-inspired campaign, it is wacky and brilliant in a ‘I’m not quite sure about this but I think I like it’ sort of way. (Stockists listed here)

Big by Fiona Scanlan

For a more pretty, less punky look for girls, it’s Big by Fiona Scanlan.   You might recall we interviewed Fiona back here – such beautiful things, excellent fashion-forward colours and prints… Fiona always has her finger on the pulse! (Store locations here)

Country Road Kids

You REALLY cannot go past Country Road for the cutest kids wear, usually super reasonably priced… Like so much of this stuff it really does leave you wishing for everything in adult sizes.

And ANYTHING stocked at Kido in Sydney.

Got any other favourite local kids labels? Let me know!

Great fashion finds for boys – 1) Bread and Butter pant from Munster Kids, 2) Canary Anorak from Minti, 3) Blazers Cardigan from Munster Kids, 4) Corporal hat from Munster Kids, 5) Patch Cardigan from P.A.M X ESP no. 1, 6) T-shirt from P.A.M X ESP no. 1, 7) Cobalt daypack from Vincent2, 8) Skeletor Tee from Munster Kids.

by Lucy Feagins, Editor
Thursday 5th April 2012


  • Helena 5 years ago

    Love the boys clothes here! Wish my little man was old enough for them all!

  • Siobhan C 5 years ago

    I’ve said it before and I’ll say it again. Designers of kids labels need to start making clothes in adult sizes.

  • Bella 5 years ago

    Monstar kids!

  • Kate 5 years ago

    Maiike stock the most incredible kids gear – lots of it is locally designed and made. And check out the hand made quilts – my daughter received one for her first birthday present. It is sublime. Thanks Lucy for such great posts this week I’ve loved them all.

  • Lucy 5 years ago

    OH MY GOD YES Kate how could I not include Maiike! SO good! I love their store. Thanks for the reminder….!

  • margie 5 years ago

    Is it wrong for me to match my kid’s outfit…? My mum did it with her home-made fashions in the 70s… Surely it’s not if it’s P.A.M.?

  • Lisa 5 years ago

    Sudo is cool as well. Also Mine by Kayla for fab jeans :-)

  • Brooke 5 years ago

    Trendy get-ups for children, I love it all! Wish the Canary Anorak jacket from Minti came in adult sizes..

  • Sam 5 years ago

    Oishi-M is awesome. Lovely clothes for little people that even accommodate a cloth nappy!

  • Melissa 5 years ago

    Moppit! We just passed 10 years in the children’s fashion business, which is no mean feat. We make locally in Melbourne and have our own store in Queens parade Clifton Hill. We sell online and stock heaps of other cool labels including Minti, Little Horn and have just ordered the PAM x ESP no.1 range. Come and visit us if you like everything listed here. I hear you Lucy about those saying they couldn’t find anything cute so made their own. The amount of times I have read that!

  • Millie 5 years ago

    Terrific knitwear for children.

  • Dee 5 years ago

    Is the PAM x ESP No 1 range in store now? I love it.

  • Melissa 5 years ago

    I have ordered the PAM x ESP no 1 pieces shown above but they won’t be in until August.

  • Camilla Stirling 5 years ago

    SEED and Paper Wings

  • Kate 5 years ago

    Little Horn!!!!

  • Beckie 5 years ago

    My womb just skipped a beat. Needs me a child quick!

  • Miss Scruffy 5 years ago

    Hamb t-shirts are excellent – locally made, available on line and in its shop in Footscray. My whole family wears them. They are one of the few t-shirts that can be handed down through the siblings regardless of sex and the designs are fun without being too either girly or graffiti styled.

  • Latest Melbourne t-shirt label on the block ” MIINOT ” 100% made, screen printed, embroidered & designed in MELBOURNE. Unisex too!

  • Geoff@VicBus charter 5 years ago

    These are nice shirts for kids. Its amazing the way kids fashion is going.

  • Fran 5 years ago

    Would love a subscription!

  • Miyo 5 years ago

    Love Oishi-m for super cute japanese inspired denim for little nappy wearing people, Heavenly Creatures for amazing Parisian outfits and both made in oz too!

  • Casaveen 3 years ago

    Humm…. nice collection and nice design for kids.

  • Casaveen 3 years ago

    Humm.. nice collection and nice design for kids.

  • Craig Moodie 3 years ago

    Hi Lucy. My names Craig Moodie. My wife’s maiden name is Young. We have created an indie children’s label called Young and Moodie. Our newest collection has just arrived which is already getting a lot of interest and following. We’d love to hear your thoughts and answer any questions. Our website is
    Thanks, Craig and Narelle.

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