OK, I understand
I don't know about YOU, but it's about this time every year that winter seems to creep up on me by surprise. I never seem to learn from previous experience - somehow I'm caught unprepared every year! With this in mind, I thought it might be nice to schedule a week of posts especially focused on WINTER WARMERS - featuring a collection of favourite local finds to keep you toasty (yet stylish!) all winter - from homewares to knitwear and everything in between!
EXCITINGLY, a number of wonderful local designers and retailers have generously jumped on board, offering some truly incredible winter-inspired giveaways, which will unfold throughout the week! There'll be a WINTER WARMER giveaway running today, tomorrow and Thursday - be sure to pop by each day and see what goodness we have to share!
Anyone who has discussed BEDDING with me in the last year will have heard me loudly singing the praises of Abode Living! This Melbourne-based, family-owned business truly sets the standard in Australia for classic, quality bedding and linen. What sets Abode apart, is that they make ALL their bedding in house. And when I say 'in house' - I mean literally, on site at their Camberwell headquarters, just upstairs from their retail shop! All Abode's pillows and quilts are created here - from design, to sewing, packaging, and filling each beautiful cosy quilt with the finest, fluffiest goose down! It's quite amazing to see a bedding business still entirely committed to producing their range locally, using the highest quality materials imported from Europe.
Abode was founded in 1991 by Robert Adair (previously of Adairs). His goal was to create luxury bedding at a genuinely affordable pricepoint. At the time, he felt the market really only offered low-cost, low quality designs or high-end luxury products which were prohibitively expensive. After leaving Adairs, Robert set up Abode's first retail store. To start with there were only 5 staff, including Robert. Today, 17 years on, the team has grown to almost 20, including 2 original (very knowledgeable!) staff who still work with the company.
Abode don't wholesale their product to anyone else - you can only buy Abode products from their Camberwell store or online. They sell direct to their customers, in order to keep retail prices constant and affordable. Queen-size doonas start at about $400.00, yet the quality far exceeds what you would be likely to find for a similar price in department stores. I guess that's the benefit of cutting out the middle man!
Last year I finally invested in an Abode doona. I am now the proud owner of a Fjord 650 Hungarian white goosedown quilt! I know I know, I am prone to over enthusiasm at the best of times, but truly I cannot describe how much I love my new doona! So fluffy, so toasty warm, yet amazingly lightweight and non-clumpy... it must be experienced to be believed! I am not making this up, people.
TO kick off our Winter Warmers Week, Abode have generously offered the most wonderful wintery prize for one lucky Design Files reader! The prize includes -
1 x Fjord 650 Quilt – any size /any warmth
1 x Flannel Quilt Cover in Turin grey Marle as pictured (any size)
2 x Flannel pillowcases in Turin grey Marle
1 x Flannel fitted sheet in Charcoal Marle (any size)
1 x Flannel flat sheet in Charcoal Marle (any size)
OH MY! An incredible prize valued at over $1000.00 - Abode's bestselling Fjord quilt, and a full set of super-soft, super snuggly flannel bedlinen in any size. The PERFECT combo for the cosiest bedroom this winter!
To enter, simply leave your comment on this post TODAY, Monday May 9th, before 10.00pm Melbourne time. This giveaway is open to Australian residents only. If you receive these posts by email, please don't comment via your daily email, simply visit thedesignfiles.net and leave your comment here to enter! A winner will be selected at random and contacted by email tomorrow.
*PLEASE NOTE this giveaway has now been drawn! The winner was lucky #500 - congratulations to Jen in Melbourne who will soon be receiving her goodies from Abode!
Please show your support for this lovely local company by popping over to check out the full range on the Abode Living website! ALSO I highly recommend signing up for Abode's Catalogue and eNewsletter here! (It's worth noting also, that if you purchase through the eNewsletter you will receive FREE postage Australia wide!).
331 Camberwell rd
Monday - Friday 9.30am - 5.30pm
Saturday 9.30am - 5.00pm
Sunday 12.00pm - 4.00pm