Speaking of rural creativity and general gorgeousness… how incredible is the new ad campaign for Daylesford in Victoria? I am so impressed!

Great work by the agency and production company (stunning art direction!), and wow, what a brave move for the client! Pats on the back all round. Love it.

TVC for Tourism Victoria / Daylesford. Music by Melbourne singer / songwriter Paris Wells.

More of this, please, advertisers! If only the retail sector would catch on.