Do you know what’s been missing in your life up until now?

A Banana case of course! Ingenious! No more squashed black bananas in the bottom of your handbag. Plus, apparently these are advertised with the guarantee that 90% of bananas will fit inside the case.

Only in Japan. :)

*update – Thanks for all your comments! It appears this ingenious product has also been spotted in Sweden, Australia, Holland, the UK, and the US… who knew!?

via Pinku