Insta-famous pups from left to right: @lifeofjinkee, @tomandcaptain, @oliveandiggy – courtesy of Gorman.

The Insanely Popular Gorman x Guide Dogs Australia Collaboration

The iconic Melbourne brand teams up with Guide Dogs Australia to create dog jackets for a good cause.

Writer
Ashley Simonetto
13th of April 2018

Lovers of doggos and puppers – credit cards at the ready! Gorman has just released their latest range of dog coats with Guide Dogs Australia.

Last year’s crazily successful inaugural collection saw the coats selling out within a matter of hours, with all proceeds going towards Guide Dogs Australia (who are reliant upon community donations). It was Gorman’s fastest-selling collection of all time!


The range is offered in four sizes and three different styles– including prints from the iconic Melbourne label’s most recent artist collaborations with Claire Johnson and Lola Rose Thompson. Dog people Australia-wide can purchase the popular coats both in-store and online. And YES, dog-parents can also buy their own raincoats styles to match their super-stylish pooches.

‘It was so heartening to see everyone get behind the cause and support Guide Dogs and people with low vision and blindness,’ Gorman’s creative director Lisa Gorman said of the response to last year’s collaboration, ‘we knew we had an amazing community, but we were blown away by our customers’ generosity and genuine care for the cause.’

Prices range from $39-$49, and you better get in quick – these puppies won’t be around for long! Head to  gormanshop.com.au/guide-dogs-gorman for more.

You can also check out our most recent TDF Talks podcast, where we chat with Lisa Gorman, here!

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